I recently re-designed a logo for a local consulting firm called Systemental. They specialize in helping companies run smoother from the inside out by using Hoshin Kanri to drive business improvement. Their Hoshin Kanri strategy consists of three different phases broken up into three pieces each. The icon above represents the phases with three different colors, each in three pieces. The design will be used as a visual aide in presentations, webinars, blog posts, and print materials.
I was asked to create an identity/web design for a Leadership Weekend event coming up in January 2010. The theme for the weekend is moving communities toward mission, so I decided to focus on the visual aspects of light and movement to create the design. I contacted a friend of mine who is an amazing photographer and requested a photo that would capture what I was looking for. He supplied the fantastic photo above.
Here is what the photo looked like after a bit of cropping and transforming. The goal was to communicate light and movement in an abstract sort of way.
And this is a screenshot of the final homepage from leadershipweekend.org. I provided the final design elements to the church that is holding the event and one of their staff members put the actual site together.
FRONTLINE on PBS put together a superb documentary that is well worth 90 minutes of your time. And if you happen to need any additional persuading, you can watch it for FREE online, right now.
In The Persuaders, FRONTLINE explores how the cultures of marketing and advertising have come to influence not only what Americans buy, but also how they view themselves and the world around them.
Hello, my name is Brad Thomas and I'm a graphic designer specializing in logo and identity design. This blog is where I share the process that goes on behind some of the projects I work on, as well as other design-related insights. Comments, questions, and project inquiries are all welcome. Thanks for stopping by.
Sixty-Six Clouds is a visual exploration of word frequency in the Bible using wordle.net. The resulting word clouds quickly capture the primary themes of each of the books of the Bible at a glance. You can visit the 66 Clouds website for a categorized and interactive view of all the word clouds. Enjoy!